Hospital Digital Benchmarking Survey

To date, Texas Hospital Association Digital Marketing has interviewed over 150 Texas Hospitals surrounding their use of digital and social media marketing, technology, and tools.  THA Digital Marketing is constantly adding new hospital respondents as well as revisiting previously interviewed hospitals to ever improve the reported data.

If your hospital or system participated in the survey please login to see detailed survey results and custom recommendations created just for you by the Texas Hospital Association Digital Marketing team.

The survey covers:

  • The platforms (Facebook, Twitter, YouTube, etc.) your hospital uses
  • Your budget and staffing
  • Agency/vendor assistance
  • Your strategic focus/goals
  • Your metrics/results (web visits, post reach, engagements, etc.)
  • Your perceived results

Take the survey

If your hospital or system has not yet participated please do so. It’s easy!  Once completed, you’ll receive custom insights and benchmarking information for your hospital.  The Survey is conducted via phone and only takes about 30-45 minutes.  Start here. 

Results are combined with our social media and digital insights.

View Survey Insights

Login or participate to see the full results.